In Case You Missed It: Bioplastics Week 2018

PLASTICS’ Bioplastics Division held its fourth annual Bioplastics Week, a social media driven campaign dedicated to increase the visibility and understanding of bioplastics, September 17 – 21, 2018.  In celebration of Bioplastics Week, PLASTICS shared educational information, videos and graphics about the material and hosted a webinar and Twitter chat to educate the industry and consumers.

Results show that this year’s event was the most impactful yet. There were 332 mentions of the official hashtag: #BioplasticsWeek, a 50% increase from Bioplastics Week 2017. Also, there were more unique participants than ever before – with 133 unique participants on Twitter alone.
 

Here’s an overview of Bioplastics Week 2018:

 

Innovation in Bioplastics Award
 

  • On Tuesday, September 18, PLASTICS’ Bioplastics Division named Danimer Scientific and PepsiCo the joint winners of the 2018 Innovation in Bioplastics Award for their bio-based and compostable chip bag. Learn more about the innovation here.

       
                                

Education from This Is Plastics

 

  • PLASTICS shared information and graphics from This Is Plastics’ article about bioplastics to increase understand of what bioplastics are.
     
  •            

Role of Bioplastics in the Home
 

  • Bioplastics are all around us. PLASTICS shared some surprising applications for bioplastics in this new infographic: “Bioplastics at Home,” created with BPI and the USDA BioPreferred Program.

      

Twitter Chat with Experts in Bioplastics
 

  • PLASTICS coordinated a Twitter Chat with experts in bioplastics. During the chat, PLASTICS posed five questions ranging from “What do you think is the greatest benefit of using bioplastics?” to “What do you think is the next BIG application for bioplastics?”

 See the conversation by clicking the links below:

  1. https://twitter.com/PLASTICS_US/status/1042775394548674566
  2. https://twitter.com/PLASTICS_US/status/1042790711731601408
  3. https://twitter.com/PLASTICS_US/status/1042805597186519041
  4. https://twitter.com/PLASTICS_US/status/1042820859940036608
  5. https://twitter.com/PLASTICS_US/status/1042835837589889024

 

Members-Only Webinar  

  • PLASTICS held an exclusive members-only webinar to discuss advertising and promoting bioplastics with Sheila Milar (Keller & Heckman LLP), vice chair of the International Chamber of Commerce (ICC) Marketing and Advertising Commission and developer or ICC Framework Guides on Environmental Marketing Claims.  

Log in and access a recording of the webinar here.
 

A big thank you to our partners who helped make Bioplastics Week 2018 a success: BPI, European Bioplastics, ANIPAC and BioPreferred. We hope to see you participate and be a part of the conversation for Bioplastics Week 2019.

 

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